Thursday, January 5, 2012

Can fear really impact individual's behavior for better health?

DDP TV now switches focuses to the affects the future of the US population with the consideration for healthcare they have right now.  In this segment, Marc Dresner interviews Thomas Goetz, Author, “The Decision Tree: Taking Control of Your Health in The New Era of Personalized Medicine” Executive Editor, Wired Magazine.

How much impact does fear have on the changing of individuals behavior?  Goetz believes relatively little.  What to focus on, in fact, happens to be the amount of willingness that individual has to change their behavior. Could that be the key to having someone change their actions for better health?

Watch Part 3 here:

Drug Delivery Partnerships 2012 will be taking place January 25-27, 2012 in Las Vegas. For more information on the program, download the brochure here.  Don't forget, as a DDP Blog reader, when you register for DDP 2012 and mention code XP1778Blog, you receive a discount of 25% off the standard rate!

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